by Alex Valderrama | Sep 24, 2017 | Brand Launch, Brand Strategy, Brand Trends, Content Marketing, Start-up
A Closer Look At Brand Engagement There are plenty of reasons why someone may not purchase a product or service. The biggest reason may be that they do not have an emotional feeling about the brand. These brands do not engage with their potential customers at an...
by Scott Forbes | Sep 24, 2017 | Brand Fun, Brand Strategy, Brand Trends
When it comes to branding, few things are more important than the voice. Every successful brand has a voice, a muse, that connects with the target audience and brings comfort to the customer that he or she is doing business with a company that can be trusted. Nike has...