by Scott Forbes | Sep 24, 2017 | Brand Fun, Brand Strategy, Brand Trends
When it comes to branding, few things are more important than the voice. Every successful brand has a voice, a muse, that connects with the target audience and brings comfort to the customer that he or she is doing business with a company that can be trusted. Nike has...
by Scott Forbes | Aug 29, 2017 | Brand Fun, Content Marketing
In the late 1980s, I got my first job at W.B. Doner & Co. in Detroit, which would soon become the world’s biggest-and-best privately held advertising agency. One of the reasons Doner was on its way to such lofty status was that the agency had just won the...
by Alex Valderrama | Sep 29, 2016 | Brand Fun, Videos
A new Rembrandt painting was unveiled in Amsterdam using technology and data. Referred to as “The Next Rembrandt”, this painting was made with data gathered from Rembrandt’s previous paintings. This painting used deep learning algorithms and facial recognition...
by Alex Valderrama | Jun 30, 2015 | Brand Fun, Brand Trends, Videos
Created for the History Channel, Plazma Design pulled off an amazing video. The integration of real life footage along with their expertise and special effects are remarkable. Created for the History Channel’s 100th Anniversary, the Great Martian War tells the...
by Alex Valderrama | Jun 1, 2015 | Brand Fun, Brand Launch, Brand Strategy, Brand Trends, Content Marketing, Start-up, Videos
Animated videos are an excellent way to capture your customer’s attention. They can be used to support a new brand launch and communicate a sometimes complex offer in a very simple way. A recent report by Cisco’s Visual Networking Index indicates that...
by Tom Jones | Mar 16, 2015 | Brand Fun, Brand Strategy
It’s a perfect Colorado weekend: two sixty degree days in the middle of winter. The rest of the world is out biking and skiing. I am painting the deck. Our house goes up for sale in five weeks, and we are working with realtors to make it look as welcoming as possible....