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Paul Rand

Paul Rand

by | Mar 14, 2015 | Brand Fun, Brand Strategy, Brand Trends, Videos

In this video, Paul Rand masterfully describes form and content with respect to visual communications. Paul Rand, known for his in-depth knowledge and understanding of visual communications, had a major evolutionary impact on graphic design principles. This short...
Augmented Reality Has Come A Long Way

Augmented Reality Has Come A Long Way

by | Feb 12, 2015 | Brand Fun, Videos

Recently, a design firm “We are Royale” created this amazing 2015 calendar. What makes this calendar amazing is the integration of augmented reality with a printed calendar and watching it all come to life. Watch the video and see how this team did an...
Hershey’s Brand Evolution Video

Hershey’s Brand Evolution Video

by | Oct 25, 2014 | Brand Fun, Retail, Videos

This great video showcases how Hershey’s evolved from a small-town caramel maker to one of the largest candy companies in the world. [Photos: BETTMANN/CORBIS (MILTON HERSHEY); CORBIS (TOWER OF LIGHT); BETTMANN/CORBIS (CANDY STORE); JOSEPH SOHM/VISIONS OF...
Handle With Care

Handle With Care

by | Aug 19, 2014 | Brand Fun

Here is a really clever tongue-and-cheek branded video with helpful hints from a first-time dad, Jun Iwakawa. For those of us who appreciate good design, this video uses very well designed and animated infographics to instruct how to take care of a baby.