When it comes to branding, few things are more important than the voice. Every successful brand has a voice, a muse, that…
Scott Forbes
Scott Forbes
My first boss once told me, “You’re the James Brown of advertising; you’re the hardest-working man in the ad business.” While that great guy is no longer around to praise me, I have gotten plenty of kudos from bosses, co-workers, and clients alike in the years since. After spending three years working 16-hour days at W.B. Doner & Company in Detroit, I bounced around the country—working at five agencies in four different cities in four years. Every move was a good one. Every move meant a promotion, new co-workers, new clients, new opportunities. When the moving finally came to an end and I was able to unpack, I did it here in Denver, Colorado, where I worked for more than eleven years at The Integer Group and wrote a satirical weekly column for Scripps Howard News Service that always made my editor very nervous. In early-2006 I struck out on my own! Fortunately, I didn’t strike out… I’m still here and writing brochures, ads, commercials, Web sites, videos, blogs, magazine articles—I’ve even ghost written a number of books. These are several clients I have worked with: Canadian Tire, Highland Superstores, Iams Dog Food, Lincoln-Mercury, LaSalle Bank, NutraSweet Corporation, Bakers Square Restaurant, Kroger Stores, Corona Extra, Nissan Motor Corporation, Coors Brands, Coors, CL, Killian’s, Blue Moon, Molson, Winterfest, Herman Joseph’s, Marsico Capital Management, Orvis Outfitters. o: 303-955-0750 | c: 303-506-3427
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In the late 1980s, I got my first job at W.B. Doner & Co. in Detroit, which would soon become the world’s…