When it comes to branding, few things are more important than the voice. Every successful brand has a voice, a muse, that…
Brand Fun
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In the late 1980s, I got my first job at W.B. Doner & Co. in Detroit, which would soon become the world’s…
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A new Rembrandt painting was unveiled in Amsterdam using technology and data. Referred to as “The Next Rembrandt”, this painting was made…
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Brand FunBrand TrendsDigital BrandingTechnology
Your Brand in Virtual Reality
by Greg Olsonby Greg OlsonI am fascinated by virtual technology and how brands can use it to help their business stay competitive. Virtual reality has gone…
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I have spent the last few years at various improv comedy schools, classes and performances. It’s a way to help me stay…
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Created for the History Channel, Plazma Design pulled off an amazing video. The integration of real life footage along with their expertise…
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Every year I look forward to the Business Marketing Association Global Conference. This year it was in Chicago, Illinois. One key presentation…
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Brand FunBrand LaunchBrand StrategyBrand TrendsContent MarketingStart-upVideos
Animated Videos Improve Brand Message
Animated videos are an excellent way to capture your customer’s attention. They can be used to support a new brand launch and communicate…
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It’s a perfect Colorado weekend: two sixty degree days in the middle of winter. The rest of the world is out biking…
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In this video, Paul Rand masterfully describes form and content with respect to visual communications. Paul Rand, known for his in-depth knowledge…
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