Digital Branding

Like all large Internet domain purveyors, GoDaddy makes a tidy income off of selling and supporting websites. What they don’t do, and…

I am fascinated by virtual technology and how brands can use it to help their business stay competitive. Virtual reality has gone…

Written by Alex Valderrama, Founder and Principal of Cranium Agency Have you ever wondered what makes a great brand? The answer can…

I’ve spent my career working in the sales and marketing industry. Whether this is marketing oil & gas products, software or medical…

We see a lot of companies getting connected to the internet and using this as a unique market position over their competitors. …

Here are some very important aspects of mobile development you should definitely consider before you dive into the official launch. Requirements: Before…

Wearable technology articles and news seems to be popping up daily. You may have even seen someone wearing those weird looking glasses…

Written by Alex Valderrama, Founder and Principal of Cranium Agency We often speak about “differentiators” when defining a brand. In branding terms, a differentiator defines…

As you’ve no doubt seen over the past few years, ICANN, the global agency that manages registration of domain names, has opened…

Written by Alex Valderrama, Founder and Principal of Cranium Agency Many years ago I worked as a phlebotomist at a major medical center…